The Second Dotcom Boom : a Study Of Internet Usage And Mobile Penetration Catalysing The Online Commerce
Abstract
The Penetration of Internet has conceived a new era of online economy, the technno savvy young population of the world as well as India is enthralled by the virtual world of Internet. It is the fantastic telecom and broadband infrastructure that has given a rebirth to the dotcom era. People use internet for multipurpose but gradually they have started to use it as a mode of shopping over the traditional mode of shopping. the usage has increased manifold in the current decade only. another contributing factor for the online commerce is the mobile enabled internet usage,which was earlier a tool of communication only but it and telecom has made it an easy way to go for the Webpages and sites.The mobile penetration is enhancing the internet usage and ultimately facilitating the online commerce.